Marketing Manager, Head of Marketing Department

February 2012 – August 2013 : "Agrobonus" - distribution of seeds, crop protection products

Position: Business Development Manager (Marketing and new new business possibilities)

Responsibilities:

·Development of Marketing Strategy, annual Business plan, Marketing Action plan

·Seed and pesticide market research and analysis

·Development and control of the marketing budget.

·Development of pricing policy

·Visiting international exhibitions and conferences in order to promote the company's search for new partners and suppliers, new directions.

·Communication with international companies, suppliers, contracting ...

·Analysis of the possibilities and the search for promising new areas of business

·Development of business plans for the development of new directions

·Coordinate the implementation of projects

·Analysis of economic and financial indicators at each stage of implementation

·Development and control of budgets.

·Organization of field days, exhibitions, conferences, seminars, programs, customer loyalty, etc.

·Analysis of customer satisfaction

Completed projects:

·Laboratory for agrochemical soil analysis

·Distribution of strawberry seedlings, fruit trees

·Agrolavka - retail chain of shops selling seeds, plant protection products, lawn and garden equipment.

October 2011 – February 2012: international trade and manufacturing company Fornettі Franchise

Position: Head of Marketing Department

Responsibilities:

·Development of the product promotion strategy. Implementation, monitoring and evaluation of consumer activity;

·Development of Marketing strategy.

·Development and control of the marketing budget.

·Analysis of the distribution and search for new sales channels.

·Development of the pricing policy;

·Market monitoring and analysis of competitors;

·Communication with the media;

·Working with website, social networks;

October 2010 – October 2011: International Holding Logistics Company "Kuehne+Nagel "- acknowledged world leader in the field of modern logistics

Position: Marketing Manager

Responsibilities:

·Marketing research and market analysis of logistics services

·Development of Marketing Strategy, annual Business plan, Marketing Action plan

·Development of presentations and business proposals, visual materials

·Working with the internet / intranet

·PR Program

·Development of Sale and Marketing reporting

·Development and implementation of Sales Campaigns

·Preparation of the concept and implementation of the analysis of customer satisfaction

November 2006 – October 2010: AlfachemGroup (facilities of plant defense, pesticides, micro fertilizers, seeds)

Position: Head of marketing and adv. Dept. // Chief Manager of the registration dept. of facilities of plants’ defense // Deputy of director on questions of corporate management

Responsibilities: co-ordinate the following directions:

1.Adv. and marketing communications:

·Development of strategy on company positioning

·Development and conducting of activities targeting on products advancement

·Making propositions concerning new formulations for registration

·Choosing the packing strategy

·Development of schemes for culture protection (in cooperation with agronomists)

·Development of visual materials for each formulation, catalogues, presentations, souvenir products …

·Participation in organization of new products’ field trials

·Control of organization and holding of agronomic seminars

·Media planning (bill boards’ program, advertizing in specialized publications, such as The Propozitsia, The Farmer, The Agronomist, regional press…)

·Plan and co-ordinate the launch of new products into the marketplace

·Choosing new suppliers of formulations on Chinese and Polish markets, negotiation process, supply agreements…

·Customer relationship

·Development of marketing plans and reports

·Co-ordinate the development and implementation of brand strategies

·Direct-mailing (development of conception, visualization…)

·Management of product policy

·Market researching

·Organization of different questionnaires

·Cooperation with advertising agency with the purpose of popularization of our Holding and its products

·Start «from a zero» (development of conception, scripts, selection of staff) and administration of the Call center «Hot line of agronomist» (8 operators)

·Organization, monitoring and control all the process in a department…

2.Registration of pesticides and micro fertilizers is in the Ukraine and Russia:

·Experimental registration of new preparations

·Permanent registration of preparations

·Re - registration of preparations

·Organization of State tests/trial of preparations

·Receiving of permissive documents in state authorities

·Organization, monitoring and control of process in a department

·Adjusting of personal contacts with the representatives of state authorities, which can promote successful conduction of registration process

·Concluding contracts with state and research authorities

3.Corporative management:

·Co-ordination and management of QMS ( Quality Management System)

·Development and introduction of business processes (followings business processes have been described and entered: "Sales to distributors", "Sales to ultimate consumer ", "Import process", "Logistics", "Agronomical accompaniment", "Marketing and advertising", "Budget. Control of implementation of Budget", "Discrepancy management"…)

·Development of KPI for business processes

·Analysis of functioning of corporative QMS, both in Kiev head office and in regional companies

·Organization and conducting of internal audits

·Organization and control of actions of the Responsible Managers in the area of functioning of