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Marketing manager

Заблоковано
 21 серпня 2020  Місто: Київ
Вік:30 років
Режим роботи:повний робочий день
Рубрики: Офісний персонал; Реклама, маркетинг, PR
Готовий до відряджень

Досвід роботи

Marketing analyst, SEO specialist
Omg.bet project (BetInvest) (Bookmaker), Київ
02.2019 − 04.2020 (1 рік 2 місяці)

Main responsibilities:

  • Tracking, managing and analyzing data through Google Analytics.
  • Involvement in strategic project course management and determining the most effective marketing channels and traffic sources.
  • Creation of SEO optimized content for the whole website, link building.
  • Improving website SERP with Search Console and AhRefs.
  • Creation of advertising/entertainment video content for project YouTube channel and sponsored events.
  • Updating of the monthly content plan and deciding project involvement in main industry events.
  • Brainstorming promotion ideas and other ways to improve on-site conversions.
​Senior Marketing Specialist
Motortion Studios (Stock video production), Київ
09.2017 − 05.2018 (7 місяців)

Main responsibilities:

  • Brainstorms for new video ideas.
  • Video promotion (naming, uploading, monitoring).
  • Competitor analysis.
  • Company process optimization, improvement.
  • Search and expansion of company sales platforms.
  • Management of big data masses in Excel.
  • Managing a team of freelancers.
Relationship manager
United Thinkers (Payment gateway developers), Київ
09.2016 − 08.2017 (11 місяців)

Main responsibilities:

  • Client inquiry analysis, monitoring of present issues, correspondence.
  • Web conferences for troubleshooting purposes together with US partners.
  • SEO analysis (keywords/backlinks/search rankings).
  • Google Analytics, Google Search Console monitoring/configuring, data analysis, conversion monitoring.
  • Analytics of traffic sources/page conversions and impact on profit.
Customer Support Representative >> Service Improvement manager >> Marketing Analyst
Laraun Ltd. (Content writing agency), Київ
03.2015 − 10.2016 (1 рік 7 місяців)

Main responsibilities:

  • Client support, assistance on the first position.
  • Management of other CSRs, improvement of their performance on the second position.

After moving to marketing department:

  • Weekly email marketing campaign.
  • Competitor analysis.
  • Conversion improvement.
  • Google Analytics, Search Console (traffic analysis, keyword analysis, conversions, goals, A/B campaigns, etc.).
  • User experience analysis (heat maps, surveys).
  • Creating and developing ways of profit maximization, feature implementation.
​Customer Support Representative
Maverick (Content writing agency), Київ
07.2014 − 03.2015 (7 місяців)

Main responsibilities:

  • Ensuring customer satisfaction with company products.
  • Effective email, chat, and phone client support.
  • Problem-solving, addressing requests of customers.
  • Interviewing new content writers, testing their skills and language control.
  • Different types of content formatting for the company blog and customer needs.

Освіта

NATIONAL UNIVERSITY OF "KYIV-MOHYLA ACADEMY” (Київ)
MA in Organization, Management, and Administration
повна вища, 09.2014 − 06.2016 (1 рік 9 місяців)
NATIONAL UNIVERSITY OF "KYIV-MOHYLA ACADEMY” (Київ)
BSc in Ecology, Environmental Protection, and Conservation of Nature
повна вища, 09.2010 − 06.2014 (3 роки 9 місяців)

Знання мов:

Англійська - Високий рівень (вільно), Українська - Професійний (експерт), Російська - Високий рівень (вільно)

Додаткова інформація

Особисті якості, хобі, захоплення, навички: I've been working in different areas of digital marketing for almost 4 years and tried myself in plenty of positions. During this time, I gained a ton of experience in content marketing (both copywriting and communication with clients), analytics (proficient in Google Analytics and other tools like Hotjar, etc.), SEO, and email marketing. It also happens to be that I am familiar with image and video editing (Photoshop and Sony Vegas).

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