Додаткова інформація
Особисті якості, хобі, захоплення, навички: Specialties: public relations, copywriting, content strategy, leadership, social media, anti-crisis management, digital media, online reputation management, event management, song-writing, photo-editing, concept creation.
Seeking to join a team of like-minded people focused on global consciousness raising work to improve individual and collective well-being.
May 2016 - September 2016
Mixadvert - digital advertising platform
Company provides top-notch solutions for participants of native advertising ecosystem, seeking to advertise their goods.
Position: Head of PR
Responsibilities:
- Product positioning
- E-mail marketing
- Development of press-materials - articles etc.
- Copywriting
April 2015 - May 2016
Blablateka – first multi-functional Site Phone
Blablateka provides its customers with an all-in-one engagement platform which makes communication between brands and their consumers easier.
Position: Head of PR
Responsibilities:
- Product positioning
- Development of press-materials - case studies, press-releases, presentations, articles etc.
- Social Media Marketing
- Copywriting
October 2012 – March 2015
MGID – native advertising marketplace
Global pioneer in native advertising that provides tailored solutions for advertisers, affiliate marketers, online stores, webmasters, web marketers, brand managers, performance-driven media buyers and publishers on one integrated platform.
Position: Head of PR
Responsibilities:
- Creation and implementation of public relations strategy that assists in the global expansion of MGID
- Close cooperation with Bohle PR and Pollack PR to reach MGID's PR goals on a highly competitive US market
- Responsible for product positioning and rebranding (from inception to 100% embodiment)
- Anti-crisis management, dealing with consequences of an orchestrated black PR campaign (diminished negative Google search results from 100+ to 3)
- Arrangement of several successful SERM campaigns
- Development of materials for press and clients - case studies, press-releases, presentations (including comScore data presentations), articles (author of over 40 articles), announcements, etc.
- Social Media Marketing (managing Facebook, Twitter, LinkedIn and corporate blog)
- Setting up internal PR communications (including monthly company digest)
- Conducting competitor analysis and client surveys
Skills: Strategic planning, leadership, excellent communication skills, creativity, flexibility, online marketing, online advertising, copywriting.
January 2011 – October 2012
MGID – native advertising marketplace
Position: PR Manager
Responsibilities:
- Creating and carrying out PR strategy
- Working on MGID’s Fem, Sports and Games projects
- Copywriting (including articles and press-releases)
- Online Reputation Management
Skills: Ability to meet deadlines, fluent knowledge of English language, responsibility, communication skills, leadership, vision, copywriting.2005 – 2010
Kiev National Linguistic University
Faculty: Business ManagementCertificate for completing the 2009 Servant Leadership Academy in Boring, Oregon (USA)