Додаткова інформація
Особисті якості, хобі, захоплення, навички: ADDITIONAL INFORMATION
Ukrainian, Russian, Business English – native/fluent
Advanced PC user, driver's license
SKILLS
Analytical and strategic thinking, good at understanding of business processes and marketing environment, able to lead and motivate team, good organisational and planning skills, open-minded, decisive and ready to take responsibility, ambitious to contribute into company and society.
National Brand Manager in Ukraine
LUGATO GmbH & CO. KG (Germany)
Development, production and selling of chemical building products
Export Department for Eastern and Central European Countries
08.2010 - present time, Kiev, Ukraine
• Marketing and sales strategy development and implementation for the assigned market in alignment with the global brand strategy
• Market analysis, brand positioning and promotion activities execution within trade channels aimed at end-consumers and/or key accounts to improve KPIs (in particular with international retailer Leroy Merlin Ukraine DIY hypermarkets, also for key accounts throughout Ukraine, in on-line trade and for construction projects)
• Interaction with advertising agencies, participation in development of communication materials (catalogues, brochures, leaflets, products data sheets, adjustments in products packaging, souvenirs, in-store display racks), carrying out outdoor advertising campaigns, on-line trade development.
• Delivering trainings, workshops, presentations regarding communication strategy and business objectives, products introductions
• Pricing policy development and control of fulfilment for the assigned market
• Sales team management (hiring, training, leadership)
• Customer relationship management (close work with key accounts), in particular with international retailer Leroy Merlin Ukraine DIY hypermarkets – negotiations, signing contracts, handling of documents flow, shipments and mutual settlements supervision
• Managing product range suited to Ukrainian market based on market analysis and according to changes in consumer behaviours
• Planning and supervision of deliveries (import) and stock management
• Consultations for technical questions concerning products
• Marketing budget planning, P&L management, brand performance analysing, reporting to headquarter (Germany)
Sales Manager
TOKADO Company
Distribution of construction materials
08.2009 - 08.2010, Kiev, Ukraine
• Dealer network development, active searching for new business partners, maintaining permanent contact with existing dealers
• Handling of orders, shipments and payments
• Technical and marketing support of dealers, carrying out product trainings, presentations
Sales Manager
ICCO E.M.T. Ukraine
Distribution of industrial equipment
07.2008 - 08.2009, Kiev, Ukraine
• Industrial equipment sales development in the Ukraine`s territory
• Carrying out product trainings, presentations
• Customer technical support management, workshop activities assisted by foreign consultants
Project Administrator
PREMIER PLUS Company
Real estate operations
04.2007 - 07.2008, Kiev, Ukraine
Sales Manager
Publishing House AV Company
Publisher of the magazine
02.2006 - 03.2007, Kiev, UkraineNational Technical University of Ukraine “Kiev Polytechnic Institute”
Management and Marketing Department
Master’s degree at “Foreign Economic Activities Management”
1999 – 2004Harvard Business School
On-line distance learning with “Harvard Manage Mentor” courses on management skills
2012 – 2014
«Yappi»
Business English language course, Kiev
Upper Intermediate level Certificate
2009 – 2010
«International House»
English language course, Kiev
Upper Intermediate level Certificate
2007 – 2008